Disney and the University of Central Florida (UCF) announced a new sponsorship agreement. Disney is now the official Theme Park, Water Park, Resort, and Cruise Line Destination of the university’s football team.

The multi-year agreement includes shared marketing opportunities, in-game promotions at UCF home games, and Disney signage inside UCF’s Spectrum Stadium.

“Walt Disney World Resort and UCF share a commitment to making Central Florida a key destination for sports,” said Faron Kelley, vice president of Disney Sports. “With this agreement we hope to reach even more of Knight Nation.”

The new agreement extends the existing relationship between UCF and Disney which have joined together as part of the Disney Aspire education investment program. In May, UCF was added to the Disney Aspire network of schools. This program offers 100 percent free tuition to eligible hourly Disney employees and Cast Members, making it easier for them to fulfill their educational and career ambitions.

“As Orlando’s hometown college football team, we are thrilled to be teaming up with Disney to add a touch of magic for fans at Spectrum Stadium,” said UCF vice president and director of athletics, Danny White. “Additionally, this agreement enables UCF to have the most unique student-athlete experience in the country as every year all of our student-athletes will have the opportunity to visit Walt Disney World Resort.”

Are you a UCF student, alumni, or fan? Will you be attending a game this season? Let us know in the comments.

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