Attention Brightline riders, new deals are coming.

Brightline, the intracity railway service that runs between several cities including Miami and Orlando, Florida is well known for its deals. The company often runs promotions that benefit everyone from Florida residents to tourists visiting the state’s biggest attractions. Now they’re gearing up for a full week of major discount offerings, but there’s a catch.
From July 22nd through the 26th, Brightline is offering “five days of [their] best deals” as part of a promotional event known as Bright Week. The only catch? These deals are exclusively available to their email subscribers.
According to Brightline’s email to subscribers, “For the first time ever, we’re treating you — Brightline email subscribers — to five days of deals. The best part is, you’re already subscribed, so you can watch the savings stack up.”

However, it’s not too late to sign up if you’re interested. In fact, in the same email quoted above, Bightline extolls current subscribers to bring in others, asking them to “Forward this to your friends and make sure they’re subscribed, too. This is a pretty big deal (more like five).”
The new deals will join a litany of current Brightline offerings including the “Adults at Kids Prices” promotion that offers “50% off select Adult SMART fares for travel to and from Orlando” on select trains, 25% off to university students who “create a Brightline account using your active school email”, and 25% off to educators from eligible counties to name a few.

In addition to these deals, Brightline is also offering deals and specials combined with special events. For example, the line is offering complimentary shuttles timed with the trains to soccer matches in both Miami and Orlando.
Brightline will also have a special train to Miami, which will be timed with Taylor Swift’s Miami concerts on October 18th, 19th, and 20th. According to Brightline, “Your swift ride from Orlando is here. Brightline presents the one-and-only Sing-Along Trains to The Big Concert at Hard Rock Stadium. Belt your heart out with fellow fans on the ride to Aventura featuring DJs from Orlando’s XL106.7 and Magic107.7 — courtesy of iHeartRadio. Enjoy specialty cocktails and bites, photo opportunities, and sing to all your favorite tracks playing onboard. Plus your ride home is secured with late-night trains departing Aventura station.”

The Brightline rail continues to grow into a key part of Florida’s transportation ecosystem. The line broke the 2 million riders barrier for the first time in 2023, a 67% increase over 2022, and 2024 looks like more of the same as April 2024 saw Brightline Florida carry 223,117 riders, which was an increase of 48% year over year.

Brightline is preparing to offer 5 days of massive savings for email subscribers only. Stay tuned to AllEars for further coverage of travel deals.
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Have you ever used the Brightline? Let us know in the comments below.
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