Strong Relationships With Major Corporations Have Allowed Disney To Flourish
Posted onThe Walt Disney Company has been a money-making juggernaut for decades, what with its theme parks, movies, television shows, a cruise line and Broadway shows. Partnering with Marvel, Pixar and Star Wars more than a decade ago has only solidified the company’s status as a Wall Street darling. But it wasn’t always that way. Thanks to corporate sponsorship during its lean years, Disney has been able to ride out tough financial times.
