Like a Freak Snow Storm, the Incredible Success of ‘Frozen’ Caught Disney Off-Guard

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You’d be surprised to learn that even the creative minds at Disney can be caught off-guard at times. The first inkling I got of that phenomenon came with the unexpected success of the Turtle Talk with Crush attraction in The Seas with Nemo and Friends pavilion at Epcot. The Nemo-themed show, which features live interaction with lovable turtle dude named Crush, was – and still is – a big hit. Another “Don’t look now, but we have a big hit on our hands” moment came in the weeks after the movie "Frozen" was released in late 2013.
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It’s Tough to be a Bug! Proves it’s Tough to be an Imagineer

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It’s tough to be an Imagineer. For every show or attraction that the members of the Walt Disney Company’s creative wing dream up, there are dozens of their ideas that get rejected. Indeed, the evolution of an attraction can be almost as thrilling as the attraction itself. Take the It’s Tough to be a Bug! … Continue reading "It’s Tough to be a Bug! Proves it’s Tough to be an Imagineer"

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